Kamala Harris' "feral 25-year-olds"

Full story: The ‘feral 25-year-olds’ making Kamala Harris go viral on TikTok

I interviewed Vice President Kamala Harris' all-Gen-Z TikTok team.

Deputy campaign manager Rob Flaherty, who has described them as a pack of “feral 25-year-olds,” said the campaign started developing the strategy last year, worried voters had forgotten who Trump was and that the campaign needed “a voice that was more aggressive and hard-hitting” to remind them.

The team faces minimal content-approval checks and “barring objection, we’re gonna go. Everything goes on a five-minute warning,” Flaherty said. “You just gotta trust your people. Our f—up ratio [is as low] as if there were 19 layers of approval.”

A 13-person rapid-response team keeps a shared calendar of all major political events for both Republicans and Democrats and monitors them in shifts to ensure “we are never not watching,” said Butler, the team’s manager. When an eye-catching moment happens — like when Trump said immigrants had “poisoned” the country — the team races to post a clip of it on social media, working shifts that sometimes go past midnight.

“Campaigns are not just responding anymore,” Butler said. “Our job is to create the news.”

More on the social media campaign:

• Aug. 8: Trump's "celebrity entertainer" team
• July 25: Harris' meme army
• May 5: Trump's divided camp weighs joining TikTok